FlowerTrials® 2026: a week full of inspiration, networking and new opportunities
From June 9 to 12, Evanthia once again participated in FlowerTrials®. It was a week where we had the opportunity to present our latest introductions, trusted favorites, and complete assortment to visitors from all over the world. We look back on a truly successful edition.
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An updated Evanthia presentation
This year, we presented Evanthia Flowers and Evanthia Tropical together in a revamped booth. It was an inspiring environment where visitors could get acquainted with our wide range: from seeds and young plants to flowering finished products and distinctive tropicals.
The combination of Flowers and Tropical showcased what Evanthia stands for: quality, innovation, and a strong foundation for successful cultivation worldwide.
Meaningful meetings and inspiring conversations
Throughout the week, we were delighted to welcome many existing contacts, new customers, growers, trade partners, and other professionals from the international horticulture sector. Discussions covered market developments, new opportunities, cultivation possibilities, and, of course, our products.
It was great to see so much interest in both our flowering crops and our tropical assortment. Our collection of seeds and young plants also attracted a lot of attention. This once again confirms the importance of a strong start: from seed to finished product.
Assortment Highlights
During FlowerTrials®, several products were in the spotlight. Visitors were introduced to colorful flowering varieties such as Cleo Patio®, Sunsation®, and Sutera, as well as unique tropicals like Monstera Thai Constellation, Strelitzia juncea, and various Yucca varieties.
Additionally, visitors could explore our complete assortment through the latest catalogs, which clearly presented all available options.
Proud of a successful edition
For us, FlowerTrials® is not just about presenting products. It's primarily an opportunity to meet, share knowledge, and collectively look ahead to the future of the sector.
We would like to thank everyone who took the time to visit our location. Thanks to all the enthusiastic responses, inspiring conversations, and new contacts, we look back on a very successful FlowerTrials® 2026.
Save the date!
For years, the Trade Fair Aalsmeer has been considered the must-attend networking and inspiration event for the floriculture industry.
This year, the fair will take place from November the 3rd till November the 5th, 2026.
Who is the Trade Fair Aalsmeer for?
Professionals from home and abroad who visit the fair for inspiration, collaboration and market intelligence:
- Professional buyers of flowers and plants: such as exporters,
wholesale, retailers, garden centers, florists, and designers - Growers
- Suppliers and service providers within the floriculture supply chain
- Press and media
- Networkers and innovators: anyone looking to be inspired and connected by the floriculture sector
Drought-tolerant plants are becoming increasingly important for growers
Less water, same quality
In various production regions, pressure on available water resources is increasing. As a result, growers are actively seeking crops that use water more efficiently without compromising on quality, uniformity, and ornamental value.
"We observe that growers are increasingly requesting varieties that maintain stable performance under challenging conditions. This is not only due to regulations but also because their customers are more explicitly demanding it."
