SUNNY NEWS! Sunsation® potted sunflowers on the way!
The new sales season is off to a bright start
When the last cold and grey skies of winter disappear and nature begins to wake up, a sunny and happy harbinger of spring draws our attention — Sunflowers! With golden yellow petals and a face that constantly stares at the sky, the Sunflower symbolizes warmth, positivity and the promise of many sunny days.
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When the sales season for our Sunsation® pot sunflower starts, many enthusiasts are eagerly looking forward to the opportunity to bring some sunshine into their homes and gardens... And the wait is rewarded: from week 13, Sunsation® potted sunflowers will be available again. It promises to be a brilliant season!
Happy rays of sunshine!
Exuberant bloom and color! That is the strength of Sunsation® potted sunflowers. The pollen-free flowers stay beautiful for a long time and always follow each other, bud after bud. With the warm Sunsation® Yellow, the fresh Lemon and the flamed Flame, you can go in any direction. Sunsation® Yellow and Flame are readily available as Multi flower variants this season. Sunsation® Multi flower are top-grown plants with a well-branching plant structure. Several flowers bloom at the same time, for even more exuberant sunshine. The variety of pot sizes also brings flexibility. With pot sizes ranging from 9 to 25 cm pots, Sunsation® offers a wide range of options, from impulse buying to gift items and promotional sales.
Farmer Bailey and 60 cut flower growers visit Evanthia
A look behind the scenes
Of course, we couldn't let the group go home without giving them a look behind the scenes. Among other things, we visited a Celosia grower, where they saw the Celosia in full production. From cultivation and assortment to new varieties: there was plenty to see, discuss, and discover.
But that wasn't all. During the tour, the group was introduced to various seed cleaning techniques, which sparked plenty of conversation and new ideas.
We find this exchange particularly valuable. By sharing thoughts with growers about their experiences, challenges, and interests, we stay close to what is happening in the market. Conversely, we hope to provide our visitors with fresh inspiration for their own cultivation.
TFA 2026. It's a wrap!
Stop, look, and catch up
For us, a trade fair is much more than just setting up a beautiful stand. It is the moment when everything comes together. Products that you normally only see on a screen or in a catalog are suddenly right in front of you. That is why we brought a healthy dose of Evanthia to Aalsmeer. For three days, our assortment served as the starting point for new ideas, questions, and conversations.
We spoke with growers, customers, trading partners, and other familiar faces in the industry. We discussed new ideas, current market trends, and where the opportunities lie. Sometimes at length, sometimes in between appointments. But always valuable. We listened, shared our ideas, and went home with at least as much inspiration as we arrived with.
Save the date!
For years, the Trade Fair Aalsmeer has been considered the must-attend networking and inspiration event for the floriculture industry.
This year, the fair will take place from November the 3rd till November the 5th, 2026.
Who is the Trade Fair Aalsmeer for?
Professionals from home and abroad who visit the fair for inspiration, collaboration and market intelligence:
- Professional buyers of flowers and plants: such as exporters,
wholesale, retailers, garden centers, florists, and designers - Growers
- Suppliers and service providers within the floriculture supply chain
- Press and media
- Networkers and innovators: anyone looking to be inspired and connected by the floriculture sector